News
Welcome to Our News Blog!
Our blog is a place for us to keep our customers informed and share news about our company and the industry. We like to be involved in the community and participate in industry events and activities, while always staying on the hunt for new products that help provide our customers the latest mix on their shelves. For more information about what our company is up to, check out the posts below.
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Pet Food Terminology Defined
by Danielle Cruz | Aug 28, 2018 | Blog
Independent pet retailers are seeing an increase in consumers shopping for “healthy” pet food, as they align their pets’ lifestyle with their own. You may find yourself frequently answering questions about natural pet food, organic ingredients, ancient grains and...
Get on Board with Freshwater Shrimp
by Danielle Cruz | Sep 18, 2018 | Blog
The bright colors and interesting behavior of ornamental shrimp are attracting hobbyists. As a hot trend in aquatics, keeping freshwater shrimp has spawned new products designed for these oddly shaped invertebrates and offers an opportunity for independent and pet...
Treats Are Trending
by Danielle Cruz | Sep 25, 2018 | Blog
Treats are the number one impulse buy category in pet specialty. Whether meaty, crunchy, chews, dental or niche, treats are estimated to have the second highest sales growth (5%+) of any category except healthcare (8%, excluding flea and tick) in 2018. The treats...
Holiday Merchandising Success
by Danielle Cruz | Sep 27, 2018 | Blog
Many Americans call their pets “fur babies.” It makes sense when you consider that there are more dogs (78 million) and cats (86 million) than children under 18 (74.2 million) in the country. Pets often are considered important family members and many owners extend...
Fresh and Frozen Pet Food Sales Continue to Grow
by Danielle Cruz | Oct 1, 2018 | Industry News, Phillips News
As pet parents increasingly demand pet foods that are free of preservatives and artificial ingredients, sales of temperature-controlled, natural nutrition is growing. Fresh and frozen pet food (refrigerated fresh and raw frozen) grew by 263 percent from 2011 to 2017*....
Delighting Customers in a Digital Age
by Danielle Cruz | Oct 26, 2018 | Blog, Phillips News
By: Todd Shelton, CEO, Phillips Pet Food & Supplies This blog is based on a presentation that Todd Shelton made as a Keynote Speaker at AlignedCon, a Promoboxx Industry Conference, in early October 2018. The way consumers shop for everything from household goods,...
Connect the Senses to Your Best In-Store Experience
by Danielle Cruz | Oct 29, 2018 | Blog
Merchandising is just one of the many skills needed to run a pet specialty business. It’s no secret that a strong in-store experience for your customer can boost your bottom line. It’s easy to ignore dusty shelves and an old window display, but don’t. A visually...
Warm Up Sales with Cold Weather Gear
by Danielle Cruz | Nov 20, 2018 | Blog
Keeping pets happy and healthy during winter brings the opportunity for retailers to stock and sell cold weather gear. Winter pet products, such as beds, coats, sweater and boots, are expected to increase in popularity as pet parents spend for the holidays and beyond...
Phillips To Expand Distribution of Stella & Chewy’s Throughout Western United States
by Danielle Cruz | Nov 21, 2018 | Phillips News
Phillips Pet Food & Supplies, a leading pet product distributor serving the independent pet channel, is expanding its strategic partnership with Stella & Chewy’s throughout the western United States. On December 30, 2018, Phillips will offer Stella &...
New Pet Tips & Checklist
by Danielle Cruz | Nov 26, 2018 | Blog
A new pet brings a lot of changes to a home, whether a dog or cat is a well-researched family addition or a loving impulse at an adoption event. Here are a few tips and a new pet checklist that can help ease the transition of bringing a new pet safely and lovingly...
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